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Duration :
1 or 2h
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Formula:
Face-to-face
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Difficulty level :
Initiation
Trademarks
Purpose of the training:
• Introduction to trademarks.
• Understand the protection offered by a trademark.
• Learn to choose your brands strategically and protect them adequately.
• Learn to check the availability of your brands or monitor your competitors’ portfolio.
• Understand the protection offered by a trademark.
• Learn to choose your brands strategically and protect them adequately.
• Learn to check the availability of your brands or monitor your competitors’ portfolio.
Aspects covered during the training:
• Comparison with other intellectual property types
• Procedure for obtaining a trademark
• Registrability criteria
• Availability searches
• Tips for learning how to build strong brands
• Find the balance between legal protection and promotion of a brand.
• Draw inspiration from cases of companies that have stood out and developed strong brands
• Practical advice in developing a strategy to protect your trademarks
• Procedure for obtaining a trademark
• Registrability criteria
• Availability searches
• Tips for learning how to build strong brands
• Find the balance between legal protection and promotion of a brand.
• Draw inspiration from cases of companies that have stood out and developed strong brands
• Practical advice in developing a strategy to protect your trademarks
More information
For more information, please feel free to contact us:
Tel. 514-395-8500
Email: formation@brouillette.ca
Tel. 514-395-8500
Email: formation@brouillette.ca
Possible teaching formula
At our offices
This training is offered in-company or on our premises and includes all educational materials.
Who will provide this training?
Robert Brouillette, LL.B, Engineer, Patent and Trademark Agent
Robert holds an engineering degree and a law degree. He is a member of the Order of Engineers of Quebec. He is a registered trademark agent and patent agent in Canada and the United States. His professional background makes him a man passionate about entrepreneurship and very accessible.
Philippe Brouillette, Lawyer, Engineer, Patent and Trademark Agent
Philippe holds a bachelor’s degree in computer engineering and is a member of the Quebec Bar. He is a member of the Order of Engineers of Quebec. He is a registered trademark agent and patent agent in Canada. His professional background allows him to provide advice in the field of business law, technology and IT.
